“ Mobile-social-cloud and big “ Media and entertainment data analytics technologies companies no longer lie in a are game-changers for M&E world where eerything lies companies. Together these in ‘their’ world. t’s a connected technologies can help the M&E ecosystem with consumer ‘digital leaders’ who broke technology leading the way.” ahead of the pack in the early stages of the digital era to etend their adantages. They also offer a new opportunity for those who fell behind to adapt uickly and catch up.” John Nendick Pat Hyek Global Media & Entertainment Leader and Global Technology Industry Leader Americas Media & Entertainment Leader EY EY rapidly evolving 