Page 36 Industry overview Global luxury goods market s er aluationt ame ar p DCF and v The worldwide personal Monobrand stores The online luxury goods The Chinese luxury luxury goods market is represent close to 30% market continued its market in 2014 was in estimated to have of the overall market, successful run with the line with 2013 at €15 while monobrand Chinese consumers are The share of company- share of online purchases billion, primarily due to 3.0% in increasing to grown by distribution across now focused on owned retail sales has slowdown in the 2014. However, at formats already claims purchasing more from gained 10 percentage 5.0% in 2014 demand for watches, constant exchange 52%. overseas, with points and represents men’s wear and leather rates, the market- nearly one third of the from 4.5% goods. observed growth (4.0%) Korea and luxury goods market. was comparatively In 2014, the historical This reflects a trend of recorded last year. As accessible status slower than the 7.0% pattern held true, as Japan brands increasingly Retailers are still the symbols, shoes benefit recorded in 2013. accessories grew seeking global control of top-performing players emerging online, followed by from strong tailwinds 4.0% as hot new destinations. their operations. e-tailers and individual and have been growing — more than any other brands. faster than the overall personal luxury goods leather-goods category category and more than for the last three years. the market overall. The luxury and cosmetics financial factbook 2015